Running through the entire gamut of planning, researching, drafting, re-drafting, publishing & marketing, blogging is certainly a daunting task, especially for those who manage it in part-time. As a part time blogger myself, I’ve experienced how challenging it gets to keep the editorial ball moving while you’re on a full time job that leaves you enervated by the end of the day. During my college days, I was averaging around 3 posts a week, and now when I’m engaged in a 9 to 5 job, I’m able to produce only 1 post a month. Look at the debacle!
I turned up to MyBlogU and asked fellow bloggers regarding possible solutions to this problem. My friends responded with some really good tips that could be easily implemented. In this post, I’ll be sharing this knowledge with all the busy part-time bloggers to help them keep their blog reinvigorated.
Tip 1: Carry an index card and write down any spontaneous idea that strikes your mind
Here is what Matthew Gates of MyPost.io shares:
Carry around an index card and a pen with you. Whatever comes to mind, just write it down
Raelyn Tan, another fellow blogger at MyBlogU elaborates on this idea and says that:
I use a tool like Evernote (notebook on the cloud, but a paper notebook would work too) to plan what I would post on my website ahead of time. I have noticed that the biggest inertia always results right at the start before we sit down and write something new. So knowing exactly what topic is scheduled for the day would at least give you more motivation to write because you do not have to think about what to write about for that day because everything has already been planned beforehand.
I personally liked this idea of jotting down random ideas in one place. Plus, according to me, even if you don’t like to carry around an index card and a pen every-time, you can always jot down the raw ideas on your smartphone itself.
Tip 2: Draft many articles at once without publishing
Matthew further elaborates on the above tip, and says:
Write a bunch of articles at once but don’t publish them. Once you have a good solid 10 articles, aim to write at least 1-2 per week, while publishing 1-2 per week.
Spending at-least one day out of a month just writing as many draft articles as you can is a great strategy to build content for your blog when you’re taking it in part-time. Then we can aim at per polishing 1 to 2 articles per week, and simultaneously publishing 1 to 2 every week. This sounds a really promising strategy and a definitely worth trying. Thanks for sharing it, Matthew!
Tip 3: Get Organised
Here is what my another fellow blogger, Chris Brantner, founder of Sleepzoo said:
As someone who has run several successful blogs over the years, I can tell you that one of the most important things you can do is to be organized. For me, that means having my content calendar planned out fully at least two months in advance, scheduling social media campaigns, and having a central place to track the progress of all important projects. The best tool I’ve found for doing all of this is Co-schedule. Co-schedule is a blog calendar tool that makes it incredibly simple to plan your content calendar down to the minute, create tasks, communicate with your team, schedule social media campaigns and automate social posts, and a whole lot more. When you’re well organized, you execute more successfully and get better results from your blogging.
Co-Schedule as a productivity software has also been referenced by one of my guest bloggers before. It looks promising, but I personally find it expensive. Perhaps, an alternative free way to plan your editorial calendar in advance is to use an app called Any.do. No doubt, co-schedule might be a powerful calendar crafted specifically for the content marketers, but given the cost versus utility comparison, I would settle with the premium version of Any.do, which costs only 3% of what Co-schedule’s essential branded plan costs when billed annually.
Adding more automation…
In line with what Chris suggested above, I would like to add the importance of using social media automation tools like Buffer app or Hootsuite. For part-time bloggers like us, such tools can be super productive. We should spend at-least 1 day in a week (like, Saturdays or Sundays) adding relevant posts to our feed, and then schedule them on weekly basis as per our preferred dates and time in advance.
Tip 4: Solicit external help from guest bloggers or hire writers
When you’re tight on time but still want to keep your blog in good health, it’s fine to solicit help from guest bloggers. There is no paucity of good guest bloggers who would be more than happy to contribute to your blog, anticipating a reciprocating thanks in form of a link to their websites. You get fresh content and they get the backlinks. This is how the industry works. But you’ve to be extra cautious while dealing with guest bloggers as lots of spam and plagiarism also comes along for a free ride. Accept only those guest articles which are relevant to your niche and before publishing make some due diligence by investing your time in checking for language, grammar, consistency and most importantly, plagiarism.
Another option is to hire writers when you’re not comfortable linking to external websites as in the case with engaging guest bloggers. I’ve personally never tried hiring writers but I’ve known some of the top bloggers in the niche like Neil Patel doing this. Professional writers charge on $ per words basis. You can easily find them on websites like freelancer or even for a $5 gig on fivver.
How do you manage your time?
I compiled this post based upon my personal experience dealing with the problem and based upon the best inputs received from fellow bloggers at MyBlogU. Are you also a part time blogger? What’s your time management strategy and how do you succeed at it? We look forward to seeing your comments below.