Unless you have a huge and dedicated social media following, it is most likely that you’ll find it difficult to get the adequate number of eyeballs your content deserves. For beginners the problem is even more severe. I know how discouraging and demotivating it can be when your hard work gets unnoticed. Therefore In this post I’ve compiled a list of services that i frequently use to promote my content and i hope that this will be useful for you as well.
1. Viral Content Buzz (my preferred choice)
Viral Content Buzz by Ann and Gerald is a free online service that makes social sharing an effortless job. The project is based upon a very simple concept – “you share my content and I’ll share yours OR you help me and I’ll help you”. To know more about the service and to understand how it actually works, head on to my review on viral content buzz.
A viable alternative to viral content buzz and based upon the same concept, Just-Retweet is another online service that helps you to gain more number of social shares for your content. Although its name suggests that it only helps you to gain retweets, it also covers facebook likes and +1s. May be they initially covered only retweets (justifying the name – Just-Retweet) and later on expanded their service to cover facebook and Google+ as well. Although both the services work reasonably well for content promotion, I’m a little biased towards viral content buzz and that I’ll explain why in an another post shortly!
3. Google+ communities
Google+ communities are a very rich source of dedicated traffic (the traffic that actually cares to read your content!). But the sad part is, they are also an easy target of spammers :/ Assuming that you’ve already joined Google+, follow these simple steps to harness the power of G+ communities for promoting your content:
- Search for a suitable (relevant) community with a considerable number of members
- Take a brief look at the about section and ensure whether the community permits to share external links and posts
- Go ahead & SHARE! Make sure that you craft an eye catchy headline for a more powerful impact
On January 6th 2014, I published a review on android KitKat here at Budding Geek. To promote the post, I thought of sharing it with the most relevant and appropriate community on Google plus – “Android Community”. The results are in the screenshot above – around 256 unique visits from G+ on the same day with more than 40 +1s!
Just like Google+ communities, forums are also a very rich source of dedicated traffic. Unfortunately, this traffic is a difficult one to tap primarily because of stringent rules regarding posting of links. Don’t get scared. If you believe that your content is of high quality, relevant and useful to the forum members then do share it with them. It will be get appreciated. However, make sure that you are observing all the rules and etiquette of the forum before promoting your content there.
Promotion through YouTube works best for those who are more into review or tutorial kind of business. Provide a good teaser video recording of the review and then direct the visitors to your blog post for a full comprehensive review. My photography blog still gets good number of visits through some photo editing tutorials I’ve uploaded there. This works 🙂
6. Alltop directory
Alltop is basically a ‘niche news aggregator’. From photography, blogging, SEO, technology to family, fashion and lifestyle, Alltop covers almost every possible niche in the blogosphere. And yeah, getting your website listed there is nothing short of an achievement! 😀
Once your blog is approved by their quality team, your work ends there! After that it acts like a lifelong fruit tree (provided that you’re regularly updating your blog with good content). Once approved, Alltop automatically fetches your latest 5 posts and displays them under the niche selected by you (like my blog is listed under blogging.alltop.com). This is how your blog listing looks like once you get their stamp of approval…
…And this brings in targeted traffic to your blog – the highest quality traffic that converts into subscribers and sales. Submit your blog to Alltop today!
7. Email Signatures
Do you know that you can promote your latest posts through email signatures as well? Wise-stamp is a browser extension that automatically adds your desired signature (a professional looking one!) whenever you compose or reply to an email message. The exciting part is, it also allows you to add your website’s feed URL in its setup, promoting your latest post automatically 🙂
How many of these ways are you utilizing to drive traffic to your site? Is there any other way worth mentioning here? Express your thoughts in the comments below 🙂